We build sleek, state-of-the-art products accessible from devices and platforms. We thrive on creativity and the thrill of bringing big ideas to market faster and better than our competitors. Comprised of designers, art directors and front end developers, the team closely collaborates with editorial, technology, sales and customers to carry out our ambitious road map of innovation.
Wall Street Journal | Barron’s Group (WSJ|BG) is looking for an experienced senior designer for the Ad Innovation rich media studio team. This person will be responsible for the creation of rich media ad templates while contributing to design workflow and ideation.
The ideal candidate will be solutions-driven, proactive, and passionate about creating beautiful ad experiences. They will be an advocate for innovation and accelerate the modernization of WSJ|BG’s rich media capabilities.
With input from the Ad Innovation Director and Interactive Design Manager, the candidate will be responsible for designing and executing Client Campaigns as well as contributing to the UI and functionality of new ad templates, primarily within the Celtra studio platform, with prioritization for performance and efficiency.
Develop Competitive Custom Templates
Produce responsive ad templates, inclusive of design, layout, functionality, and custom event tracking when applicable
Establish & execute best practices for performance, speed and scalability, informed by Google Ad Manager requirements and IAB standards
Collaborate on configuring streamlined ad creative specs for client asset deliverables
Incorporate polite UX, incorporating WSJ|BG best practices for standards and ethics
Work with the director & manager to roadmap new ad template rollouts
Proactively develop ongoing knowledge base of new capabilities and products within the Celtra ecosystem
Establish Optimal Workflow
Assist in defining and supporting optimal workflow for junior interactive designer(s)
Collaborate with the Project Management team to service client requests seamlessly throughout campaign builds
Implement streamlined custom event tracking when applicable for consistent performance reporting
Set & contribute to best practices for campaign mocks, wireframes and storyboards
Contribute to ideation for high-stake and complex client requests
Leverage expertise to execute on quick-turnaround requests
Operate with a sense of urgency and purpose
5+ years of relevant design and ad product development experience
Knowledge of Celtra or comparable interactive studio platforms, inclusive of template management and custom event tracking implementation
Portfolio featuring past work and experience with ad templates
Stand-out understanding of intuitive UI/UX
Excellent communication and presentation skills, with ability to articulate design decisions clearly and persuasively
Enthusiastic, professional demeanor and experience working in a client-oriented setting (internal or external)
Experience navigating advanced features (such as location- and time-based personalization)
Comprehensive project management and experience in executing multiple projects simultaneously
Familiarity with publishing and testing ad units
Background in digital advertising is a plus
Experience with the following is a plus:
Web & App Ad Platforming
Coding (JS, HTML or CSS)
Dow Jones, Making Careers Newsworthy - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at firstname.lastname@example.org. Please put "Reasonable Accommodation" in the subject line.
Business Area: MEDIA SALES
Job Category: Software Product Engineering
Pay Range: $50,000 - $180,000
We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.
For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
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Req ID: 37060