Business Insights and Strategy Manager, WSJ Opinion
The Wall Street Journal’s Opinion section is looking for a New York-based data analyst to help deliver critical digital insights and visualizations to help guide audience growth strategy. This person will also be instrumental in the creation of new dashboards and metrics that will help with audience segmentation projects. The role provides daily research support to the team and responsibilities include daily, weekly, and quarterly data reviews of Opinion content, analysis of historical and planned articles, and collaboration with other data teams in developing audience insights.
The Wall Street Journal has a large digital audience that is quickly growing. As we grow, we are dedicated to understanding all of our audiences and the value we provide them. The data analyst will also work with WSJ team members on our Programming and News Insights teams, which is using data science and predictive modeling to help us engage better with our audiences.
United under the banner “free markets, free people,” The Wall Street Journal Opinion section has long served as a forum for intelligent, values-driven commentary. While we aim to persuade, every word we publish is the product of rigorous reporting, research and debate. And though we uphold the same standards, we operate with complete independence from the newsroom.
Lead Opinion’s data science strategy, making decisions to drive product strategy based upon an analysis of readership and feedback from subscribers.
Automate more reporting so we can devote more time to learn about our audience and deliver these insights into tangible product and strategy recommendations.
Work closely with the editorial page’s managing editor and will be the liaison between Opinion and senior managers in Product, Marketing, Finance, and Engineering who will work together on projects to implement strategic initiatives.
Assist the managing editor with business cases for traffic growth initiatives, such as social media posting cadence on main handles and product enhancements, as well as analyzing data from new platforms to inform better business decisions and our platform strategy (e.g., Snap, YouTube, Instagram).
Be a key leader on a small team. As such, we’re looking for a high-energy, collaborative team player with demonstrated management experience.
Encompass strong communication skills - be someone who is excited about partnering with colleagues across the Opinion section.
2+ years of experience in data analytics
Knowledge of product testing, A/B testing, and modeling needed
The ability to manage, organize and present data in a clear, concise and actionable format
Great communication skills to be able to teach editors and reporters how to use tools and think about audience data
The ability to turn raw data into visual insights to help support content decisions.
Flexible workflow and ability to manage multiple assignments in a dynamic environment
Creativity and strong critical thinking skills
Experience creating project strategy plans to identify tasks, milestones, and deliverables
Experience with cloud-based data warehouses (BigQuery) and modeling complex data transformations with SQL to meet business requirements
Management experience is a plus; this role will include managing a reporting analyst
Additionally, you will have strengths in multiple areas of the following:
Knowledge of Python (preferred) or R
Familiarity with statistical and significance tests
Experience creating data pipelines
Experience with Tableau or Looker is helpful but not required.
Knowledge of digital web analytics tools, including Omniture, Google Analytics, Parse.ly or Chartbeat
An understanding of the principles of the WSJ Opinion pages
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Business Area: EDITORIAL
Job Category: Editorial/Journalism
Pay Range: $50,000 - $180,000
We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
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Req ID: 38615